Brian Zikmund-Fisher, PhD
The experience of being at risk
Evaluability biases
Omission/action tendencies
Numeracy
Prioritization of health concerns
Risk communication
Risk communication graphics
Risk perception - scope insensitivity
Risk perception - time insensitivity
Cancer - breast
Transplantation - Marrow / Stem Cell
Self-other differences
Decision aids
Doctor-patient communication
Survey Methods
